1. Sounding out your users
A neighbourhood community centre is used twice a week as
a base for advice sessions on welfare benefits. The sessions
are attended mostly by older people from the local area and
a few young mums who bring their toddlers to meet for a chat
and a coffee. The staff are trained and experienced in welfare
rights.
They have noticed that the same people are returning to their
sessions regularly and that they are dealing with very few
new cases. They are also aware that the surrounding area has
high unemployment and there are people locally who have recently
moved out of a psychiatric hospital.
The project's funding from the local authority is up for
renewal and a local councillor has told a member of the management
committee that there could be cuts for projects that cannot
show they are responding to local needs.
Discussion questions
- How could getting users' views improve any aspect of
this situation?
- Who should the workers be asking for their views? Current
users? Potential users?
- What should the workers be trying to find out?
- What methods would be the best way of getting the information?
Will they be different for current users and potential users?
- How should the centre use the information?
2. Self-evaluation
The exercise can be started in different places, and you
can track back from later stages to earlier ones.
Values
What are the core values which underpin the organisation?
Among those commonly identified are:
- Beneficence, caring for others.
- Reciprocity, mutuality.
- Solidarity, empowerment.
- Promoting independence.
- Consumerism.
Keep your organisation's core values in mind as you answer
the questions in this exercise.
Purposes
How does the organisation see itself in terms of current
debates about the future of the voluntary sector. Are its
roles in self-help? Service provision? Campaigning? Advocacy?
Does it want to grow through more and larger contracts, and
in partnership with public and private sectors? Or does it
want to stay separate? Does it think it is more important
to work for social change? Or to provide high quality and
much-needed services now?
Ownership
Who actually owns the organisation? This is not a legal
question, but it may be provocative and help shape thinking.
Answers could include:
- Trustees.
- Members or donors.
- Users or beneficiaries.
- Funders.
- The 'guardians' - the people who care sufficiently about
the organisation to fight for its survival, usually a mixture
of members, donors and users.
- Other stakeholders.
This discussion may involve questions like:
- Who feels it is their organisation?
- Who has rights in this organisation?
- Ultimately, who has power over the constitution or the
assets?
Governance
How do the structures of decision-making carry through the
values and purposes of the organisation? How do these structures
reflect or manifest its ownership? There may be questions
about:
- The role of trustees, their responsibilities and support
needs.
- Representation of members, users and other stakeholders.
- Membership structures and user bodies.
- Relationship of other decision-making processes to the
governing body. What it says in the constitution and what
happens in practice.
Control
Who is in control of what in the organisation? The issues
are complex: control is about much more than constitutions
and governing bodies. Who is involved in, and has the ability
to act on, issues such as the following:
- Decisions about purpose and activities?
- Decisions about allocation of resources?
- Decisions about the organisation's image?
- Information about performance and achievement?
- Calling individuals and groups to account?
- Where the organisation expects user involvement to lead
in terms of control?
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