Key points

• Plan your fundraising so that it is in line with the aims and objectives of your organisation.
• Consult within your organisation and make sure everyone understands the strategy.
• Establish a central source of information for all funding applications.
• Do your research about funders and funding opportunities. Think creatively. Consider how commercial sponsorship or in-kind support could help your organisation.
• Aim to have a mixture of funding sources.
• Don't undersell yourself. Target different funders appropriately and enthuse them about your work.
• Establish and maintain relationships with your funders.

Checklist

• A fundraising strategy.
• Up-to-date information about your organisation, such as a skills audit.
• Up-to-date information about the need for your organisation and its effectiveness.
• Publicity material for potential funders.