The power of testimonials: The Inside Out Trust
| 'It
shows very powerfully exactly what the benefits are
to everyone involved in our work. The video has done
what we hoped for and more.'
|
The Inside Out Trust runs projects linking prisoners to people
outside who need help. They approached the Media Trust asking
for help to make a video to persuade more prison governors
to start new projects. Mandy Honeyman and Justin Linnane,
two Production Advisors, took on the job of producing a 15-minute
video shot in prisons across the country for a fraction of
the cost of a commercial production company.
Margaret Carey, Director of the Inside Out Trust was delighted
with the video:
'It shows very powerfully exactly what the benefits are
to everyone involved in our work. The video has done what
we hoped for and more. It has been very well received and
much praised. Objectives entirely achieved - we're very grateful.'
This extract shows the power of testimonials. Get them working
for you!
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